After a three-year absence due to Coronavirus, the Children Without Cancer City race was back this Thursday in the La Défense business district to the delight of its organizer, the Imagine for Margo Association. “We are delighted to be back. Businesses have been heavily mobilized, just as much as in 2019, even though we started a little from scratch,” said Patricia Blanc, president and founder of the association but above all the mother of Margo, who died of a brain tumor on June 7, 2010. at the age of 14.
Today, almost 1,000🏃 are gathered in the forecourt to @ParisLaDefense during the race # ChildrenWithoutCancer Town. Thanks to their mobilization, € 220,000 was given to Pr Vassal de @GustaveRoussy to accelerate research against pediatric cancers 🦋🎗️#GoFightWin pic.twitter.com/7fArIDbulo
– Imagine for Margo (@ImagineforMargo) May 19, 2022
For this third edition, Imagine for Margo was able to mobilize around forty companies (KPMG, Deloitte, Astra Zeneca, OFI Asset Management, Eudonet or Bureau Veritas), which put well over a thousand runners and walkers on the starting line. The goal for all participants was to complete two or four 2.5 kilometer long loops around the Grande Arche, where its forecourt runs through the Jardin de l’Arche and especially in the heart of Paris La Défense Arena.
🥰 Let’s run Solidarity.
🙌🏻 Thanks to the 1000 runners and Team Paris La Défense Arena. pic.twitter.com/ejMCwuv7Rp
– Paris La Defense Arena (@ParisLaDefArena) May 19, 2022
A call for solidarity and a sporting challenge that Tristan and Thibaut, two Deloitte colleagues, did not hesitate for a moment. “It was a very good race. There was a really good atmosphere,” said Tristan, who especially enjoyed his little ride in the arena four times. Everything went really well “, adds Thibaut. “It was amazing, it was a challenge for me, and what’s more, it’s for a good cause,” said Aminata, a Bureau Veritas employee who ran with about fifty of her colleagues.
🏃♀️ This is the big day for our EudoRunners! 🏃♂️
– Eudonet (@Eudonet_CRM) May 19, 2022
Enough for the association to raise nearly 220,000 euros donated to the Gustave Roussy Institute. The association thus intends to use all the funds raised for its “Sacha” project to ensure children safe access to medicine outside of clinical trials. “It will make it possible to better monitor all these children, to better understand the disease and to better target treatments,” says Patricia Blanc.
191 KPMG employees participated in #CourseEnfantsSansCancer @ImagineforMargo !
We are proud to be able to help accelerate research into pediatric cancers #GoFightWin 💙
The fight continues! To make one #Donit’s over here 👉 https://t.co/26U4R5qi3x pic.twitter.com/ib1ZMCoBq9
– KPMG France (@KPMG_France) May 19, 2022
“Thanks to the great support of Imagine for Margo, we are accelerating and expanding access to innovation for all children and adolescents with cancer with the aim of increasing their chances of cure,” says Professor Gilles Vassal of the Gustave Roussy Institute.
“Since the association’s inception, we have raised 15 million euros,” explains Olivier Blanc, treasurer of the association and Margos’ father. The association Imagine for Margo was founded in 2011 by Margo’s parents, after her death. Throughout their illness, the couple discovered with horror and grief that cancer research was mainly focused on cancers in adults, with pediatric cancers being considered by the healthcare industry as rare and unprofitable diseases. To get things moving, the couple made this the battle of their lives, so Margos’ disappearance would no longer be a death knell for other sick children.
– FRANCK BOUCHER @ (@franckboucher) May 19, 2022
For a decade, Imagine for Margo has been able to fund thirty-five groundbreaking research programs that enable more than 3,000 children to benefit from innovative and personalized treatments in Europe.
The event ended with a beautiful tribute to Margo. A little girl dropped a balloon into the sky of the business district while the participants in the race each held their blue cardboard butterfly (the association’s emblem) up to the music “Imagine” by John Lennon, Margos and her parents’ battle anthem.
– OFI Asset Management (@OFI_AM) May 19, 2022
Following the success of this release, Imagine for Margo is already making a deal for a fourth race next year, still in the forefront of La Défense. Meanwhile, the association will host the eleventh edition of its second race on September 25 at the Parc de Saint-Cloud.
[Engagement Solidaire] Today, employees in #BV participated in the Children Without Cancer City race organized by @ImagineforMargo to #ParislaDefense.🏃♀️ 🏃🏃♂️
Congratulations to them! 👏 #WeAreBureauVeritas #BVFfamilie #Solidarity pic.twitter.com/XI5zecofQt
– Bureau Veritas France (@BureauVeritasFr) May 19, 2022