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That magical time of the year is upon us. The leaves will (eventually) start to change color. It’s still a million degrees outside, but if you really try hard, you can imagine freezing in the air. Football season is fast approaching.
The National Football League (NFL) is partnering with Enthusiast Gaming to bring a little more excitement to Tuesday nights. A new initiative called NFL Tuesday Night Gaming (NFL TNG), connects NFL players with game content creators.
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“The NFL is thrilled to partner with Enthusiast Gaming on this first-of-its-kind content series for the league,” Joe Ruggiero, NFL senior vice president of consumer products, said in a press release. “NFL Tuesday Night Gaming will be a unique addition to our weekly schedule that embraces the broader gaming community through an entertaining mix of NFL stars and video game culture.”
The games will feature a rotating roster of 12 NFL players and legends against 6 game content creators. Each week, teams will compete in three different games. The matches end with an elimination play-off between the top 4 teams.
“No one has brought the gaming community together with a sports league for a program of this magnitude before,” said Bill Kara, president of Enthusiast Gaming. “NFL Tuesday Night Gaming is an exciting new content platform for brands and agencies to connect with younger audiences through tailored content and talent integration, including held moments, live segments and more. star, social activations, etc. We are honored to have been selected by the NFL to collaborate on this unique and important initiative that will help expand the NFL’s reach to the playing public.
Similar to the NFL, the TNG season will have three “bye” weeks. During these weeks, the show will host a family competition called Family Game Night. These nights allow young fans to play with their favorite NFL stars and content creators.
The show will air live throughout the 2022-2023 season. The finale of the new show’s inaugural season will end with an all-star match. Fans can vote for their favorite players on either side. The winners will receive a cash prize donated to a charity of their choice.
NFL TNG Premiers Tuesday, September 13 at 6:30 ET on Youtube.
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