Malaysia and the use of blockchain to verify and trace the halal meat circuit

Tehran (IQNA) – One of the biggest issues regarding halal certifications is brand authenticity. As a leader in the Halal industry, Malaysia is looking to achieve this through new technologies that would make it easier for businesses and their customers to access truly Halal products.

“Blockchain” is a system of recording and reporting. Its difference from other systems is that the stored information is shared among all members of the network. By using encryption and data distribution, the possibility of hacking, erasure and manipulation of information is almost eliminated. Blockchain is an important technology in the field of economy that can reduce fraud and bring good transparency.

According to the Food Ingredients First report, with the expansion of the halal industry, especially in food and beverages, the issue of obtaining halal certification is considered a priority for many companies operating in these areas in Islamic countries.

سه‌شنبه//مالزی و آزیر از بلاک چین برای بریک واردیواردۯ

In Malaysia, halal food verification is to be strengthened through an online platform called “Intersect” to ensure the origin, provenance and safety of food products. Malaysia-based supply chain company ‘Fluree’ and supply management platform ‘Sinisana Technologies’ are involved in a blockchain-based platform designed to improve supply chain and logistics customer transparency and integrity throughout the Halal food cycle, from origin to grocery store shelves. .

This platform features integrated real-time data to help companies make supply chain decisions.

Brian Platz, co-founder and CEO of Fluree, said: “Sinisana is a leader in supply chain in Southeast Asia. In its first operational use case, the company’s proposed solution will specifically monitor the supply chain for halal beef sourced from Australian cattle. Fluree’s technology helps track the transit of these cows from the beef supplier to Sarawak, Malaysia and then to grocery stores. Sinisana’s halal beef tracking program is one of the first blockchain-based programs in Southeast Asia.”

Use block chain technology to verify and track your vehicle

Jonah Lau, founder and CTO of Sinisana, said: “Since the beginning of 2022 and the use of blockchain technology, we have seen a cost reduction of more than 50%. The company’s development time has also been drastically reduced, and we can have a blockchain-based headquarters up and running in less than an hour. The blockchain technology that the company uses is based on linking previous data and enables collaboration between different datasets and supply chain networks. Since March, Sinisana has been using “Fluree” technology to track crab and shrimp sales. The company also plans to launch a new project using ‘Fluree’ technology, which will provide transparency about the origin of materials and products to marginalized indigenous communities living in the Malaysian rainforest. Food companies of all sizes are increasingly investing in blockchain. Recently, researchers from Finland’s Aalto University developed and tested a program to help consumers assess their purchasing decisions and provide new insights into the impact of certain foods.

سه‌شنبه//مالزی و آزیر از بلاک چین برای بریک واردیواردۯ

“When we talk about blockchain for supply chain networks, we often overlook the value the technology can bring to the consumer,” said Buck Flannigan, Vice President of Fluree, “These new technologies can not only ensure trust and transparency between partners in the network. , but also to reassure consumers who care about the source and movement of goods”.


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