Samsung, FOCUS Art Fair Partner Providing Contemporary Digital Art and NFT Crypto Art – Samsung Newsroom UK

Samsung is a partner of FOCUS Art Fair, an annual international contemporary art fair that highlights emerging and established artists and galleries. 5E The annual FOCUS Art Fair takes place from 1ahem until September 4, 2022 at the Carrousel du Louvres in Paris.

A meeting focused on the coexistence between traditional art and digital art, in which Samsung Electronics France participates, so that digital and analog coexist. The spaces conceived by the FOCUS Art Fair and Samsung Electronics France teams actually seek to rethink, reshape and reinvent the artistic approach.

To immerse art lovers around the world in digital art, Metaverse will be accessible through Samsung The Sero screens. On the other hand, world-renowned NFT artists such as Nanni Mentre, Zarin Salahi, Anew, FAM or even Manu De exhibit their works on Samsung QM and QH UHD 4K series screens, offered in 7 different sizes. In the cozy and design space, visitors to the FOCUS Art Fair will also be able to discover digital artworks on Samsung The Frame, Samsung The Sero, Samsung The Serif and The Wall screens, as well as on the Galaxy Tab S7 FE tablets.

Samsung designs screens with innovative technologies that magnify content and especially digital art says Jérémy Taghon, director of CE B2B at Samsung Electronics France. ” Through this partnership, we provide contemporary artists with all the power of digital technology for their work, giving a new impetus to their creativity. »

With Samsung’s cutting-edge technology, FOCUS Paris 2022 will explore and highlight the arrival of this new era in which the art world engages on a daily basis. In collaboration with Samsung, FOCUS Art Fair brings together traditional art and digital art to rethink, reimagine and reinvent the way we perceive and engage with art. says FOCUS Art Fair Director Sunming Hong.

The Samsung premises of the FOCUS Art Fair are accessible until September 4, 2022 at the following times:

  • September 2-3 from 11 a.m. to 8 p.m.
  • Sunday, September 4 from 10 a.m. to 5 p.m.

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